The dating market
hen you think about it, the dating market is just like any other market, really: You're "shopping" for a great mate. It requires an "investment" of time and cash, but the "payoff" — love, maybe even a long-term commitment — is priceless.
So, it makes sense that economists have analyzed how we meet and match up romantically, and they've come to some surprising (and often counterintuitive) conclusions.
A 5’10” 140lb woman would have a BMI of 20.1, which puts her well within the most desirable BMI category. ***** The next ten questions are the section of the test that measures your facial beauty. Your heterosexual male friends who would sleep with you given the chance.
***** If you are a woman, this test will measure your dating market value. Since so much of a woman’s dating market value resides in the appeal of her face, I have chosen to examine some traits in finer detail. Instead, put your pic up on hotornot and check back in a week. Long: -1 point Average: 0 points Short: 1 point 20. Small: 1 point Average: 0 points Large: -1 point 21. Small: 1 point Average: 0 points Large: -1 point 22.
The higher the number, the better quality man you can catch. It slightly enhances my looks: 0 points I look like a different woman with makeup: -1 point I’m a natural beauty. Flat: -1 point Round and fleshy: 1 point Round, fleshy, and firm: 2 points Flat and saggy: -2 points Just average: 0 points 8. Cutting board flat: 1 point Slight pouch: 0 points Muffin top: -1 point Flabby beer gut and fupa: -10 points 9. Very toned, I can see my triceps: 1 point Average, not flabby: 0 points If I hold my arm out, I can wobble the fat underneath my upper arm: -1 point 10. Delicate piano fingers, proportionally small: 1 point Average size: 0 points Manhands: -1 point 11. My head and pubic area only: 1 point I have to shave my legs daily and wax my bushy eyebrows: 0 points I have dark forearm hair and a mustache: -1 point Nipples, asscrack, and that giant mole on my back: -2 points 12. The scoring of female BMI varies somewhat from that of male BMI because aesthetics, not just general health, have to be taken into consideration.) under 14.1: -10 points 14.1 to 15.0: -5 points 15.1 to 16.5: 0 points 16.6 to 17.4: 3 points 17.5 to 21.0: 10 points 21.1 to 23.0: 3 points 23.1 to 24.5: 0 points 24.6 to 28.0: -5 points 28.1 to 33.0: -10 points over 33.0: stop taking this quiz. To illustrate how very subtle changes in facial characteristics can mean the difference between beautiful and ugly, look at these two photos: I do not even have to label these photos because almost all my readers viewing them, men and women, will instinctively know which is the hot girl and which is not. Note: Do not bother soliciting the opinions of the following people, because they will not give you a truthful answer. Otherwise, go with what you’ve overheard through the grapevine by people who weren’t your close friends, or suck it up and try to be as honest with yourself as possible. In proportion to the size of your face, are your eyes: Large and saucer-like: 1 point Normal-sized: 0 points Small and beady: -1 point 23.
The lower the number, the more likely you will find yourself surrounded by cats. My morning face looks the same as my evening face: 1 point 3. (This relates tangentially to your ability to connect emotionally with a man.) Under 85: -1 point 85 to 100: 0 points 101 to 120: 1 point 121 to 145: 0 points Over 145: -1 point ***** The following ten questions deal with the physical attractiveness of your body. Your breast size is: Bee stings up to A cup: -1 point B cup: 0 points C cup: 1 point D cup, naturally firm: 2 points DD cup, firm: 1 point E cup and up: 0 points 5. Get a tape ruler and measure around your waist and your hips. This ratio is: 0.65 to 0.75: 1 point 0.55 to 0.64: 0 points under 0.55: -1 point 0.76 to 0.85: 0 points 0.85 to 0.95: -1 point over 0.95: -2 points 13. Remember this the next time someone tells you beauty is in the eye of the beholder. Lesbians will also give you an accurate appraisal as long as it is through a third party and not directly to your face. Adjust your rating based on how close your facial morphology matches one or the other. 1 to 2: -10 points 3 to 4: -5 points 5: -1 point 6: 2 points 7: 5 points 8 to 9: 8 points 10: 12 points 15. No acne, blemishes, or poorly located moles: 0 points Some combination of the above: -1 point People are always telling you how silky smooth your skin looks: 1 point 16. Yes, minor: -1 point Yes, major: -10 points No: 0 points 17. Pencil thin: -1 point Average: 0 points Juicily plump: 1 point Weirdly oversized: 0 points 18. Is the distance between your eyes: Wide: 1 point Average: 0 points Narrow: -1 point The bottom line on female facial beauty is that as the lower half of her face becomes smaller and more delicate, making her eyes and cheekbones appear more prominent, the better looking she will be.
This helps explain why IAC/Inter Active Corp (IACI) decided to spin off its online dating assets last year with the Match Group (MTCH) IPO.
One of the world’s oldest professions is matchmaking, and given the role of technology in today’s world, it’s no surprise that the industry is booming.
With an explosion of new websites and apps, the dating services industry has performed very well in the past five years and is continuing to grow as today's singles turn to the Internet for help finding love.
With wine, for example, "You can read a description — white, red, heavy-bodied — but all the nuances you're not going to get from the description," Ariely explains. The same thing is true for people." The upshot of this information is that when you're surfing profiles online, "don't narrow your search too much," says Ariely.
Loosen up on your target age range, or your educational or political preferences.